Energy required a new look for their Pengrowth-Nova Scotia grant and scholarship promotional materials. The new materials are fresher and brighter than the old materials which were looking dated and stale. The new design pumps up the dollar figures to attract potential students to the program. Testimonials from past students have been incorporated in order to promote the value of the program. Aspects of the old brand, such as a wave and the colour scheme, were kept in order to create a visual tie in to the old materials.
Shown here is the scholarship brochure; grant poster and newspaper ad.
Client: NS Department of Energy